“MAU, DAU, ARPPU, ARPU”
This is not baby talk, nor this is a coded message :-):
“The number of unique users of a game for a given day (DAU – Daily Active Users) or a month (MAU-Monthly Active Users) needs to be considered by game developers. The higher the number the better of course.
But an even more important figure is the ARPU (Average Revenue per User) and specially the ARPPU (Average Revenue Per Paying User).
Last modified on
Our company is proud to sponsor the Game Global Digital Summit 2021. Key stakeholders from the video game globalization industry meet at the event and
Hello everybody, today we formally launch a new website for Pinknoise. We are still in testing, so if you find any bugs, we hope you
Pink Noise continues serving the game industry. Remote work uses the secure infrastructure we already had in place.Priority on the security of our clients’ assets
We are approaching GDC time again. Pink Noise is looking forward to meeting new and old friends, partners, and clients. Pink Noise enables the game
